The 8-part web series Pavitra Rishta…it’s never too late’ will premiere soon on ZEE5. Produced by Ekta Kapoor, the web series has Ankita Lokhande as Archana and Shaheer Sheikh as “Manav”. ZEE5 has now released the teaser of the all-new ‘Pavitra Rishta…it’s never too late.
Recently, the return of the much loved ZEE daily soap Pavitra Rishta has been announced. The serial was first aired in 2007. ‘Pavitra Rishta’ continues to be one of the most iconic daily soaps in the history of Indian TV. A total of 1424 episodes ran for 5 long years. And now, the ever-popular show is returning in a new, limited web series format.
The series is a romantic family drama. The storyline revolves around Manav and Archana. They are portrayed as a typical daughter-in-law and son of an Indian family. They both belong to usual middle-class families. ‘Pavitra Rishta…it’s never too late’ will see the beginning of a love story from where it was forced to end. It starts as Manav and Archana are tricked into matrimony by their families.
‘Pavitra Rishta…it’s never too late’ is based on the concept of arranged marriage. Therefore, ZEE5 collaborated with Jeevansathi for a marketing campaign. In order to find the perfect match for Manav and Archana, their profiles were put up on Jeevansathi’s portal. Therein, both characters defined their requirement for the perfect partner.
As commented by ZEE5, now Jeevansathi needs to look no further. Understandably, Manav and Archana have found the right partner. Simultaneously, Zee5 unveiled the teaser of ‘Pavitra Rishta’. ‘Pavitra Rishta…it’s never too late’ will premiere on ZEE5 in September.